Designing a Smarter Future for Your Business

At Designing Insights, we bring a unique blend of architectural thinking, business strategy, and technology expertise to help professional firms thrive. Our approach is built on the belief that success comes from aligning vision, people, and technology—creating a foundation for sustainable growth and innovation.

LinkedIn

Rodney Drayton is a dynamic architect and business leader who founded Designing Insights to bridge the gap between strategy and execution. With over 15 years of senior management experience and over 25 years in the AEC industry, he has led transformative initiatives across multiple businesses and overseen projects valued at over $4 billion. His expertise spans architecture, business operations, workforce optimisation, and digital transformation, enabling organisations to operate efficiently while remaining true to their core mission.

Throughout his career, Rodney has successfully delivered high-impact projects across education, arts, commercial, cultural, and secure environments. He has built and led executive teams across architecture, interiors, landscape, and professional consulting while also directing cross-disciplinary engineering teams on major public projects.

As a lead design advisor on large-scale Public-Private Partnership (PPP) projects, Rodney has collaborated with government agencies to shape strategic policies and drive architectural innovation in complex construction environments. His work in justice facilities, schools, and defence infrastructure has played a key role in shaping critical social infrastructure with lasting community benefits.

Beyond architecture, Rodney is a recognised leader in business transformation and technology integration. He has successfully implemented SaaS-based ERP and business intelligence systems, leveraging data-driven insights to enhance operational efficiency and decision-making. His strategic vision has helped organisations scale, optimise team performance, and achieve industry recognition.

Rodney’s ability to align people, processes, and technology makes him a sought-after advisor for organisations navigating change, driving innovation, and delivering meaningful impact.

Strategic Project Delivery

Rodney Drayton and Designing Insights bring extensive expertise in delivering strategic architectural projects as trusted advisors. With a deep understanding of project lifecycles, stakeholder management, and regulatory requirements, we help organisations navigate complex construction and design challenges.

We offer strategic design guidance for Public Private Partnerships (PPP), commercial developments, and institutional projects, ensuring alignment with long-term business objectives. Our role extends beyond traditional design consultancy—combining industry knowledge, policy insights, and operational efficiency to drive successful project outcomes.

From master planning to execution oversight, we ensure every project is positioned for success, leveraging best practices in architectural innovation, sustainability, and technology integration.

Our Philosophy

We believe that clarity, alignment, and execution are the key drivers of success. By helping organisations define their mission and values, support their people, and integrate the right technology, we create lasting impact. Our holistic approach ensures that businesses are not only resilient in a rapidly evolving landscape but also positioned for long-term, sustainable success.

Why Work With Us?

• Holistic Approach: We don’t just implement systems—we align your vision, people, and technology for long-term success.
• Industry Expertise: With a background in architecture, business leadership, and technology, we understand the unique needs of professional firms.
• Proven Track Record: With a history of driving operational improvements, revenue growth, and strategic transformation, we bring deep experience to every engagement.
• Future-Focused: We help businesses stay adaptable in an evolving landscape, ensuring they are equipped for growth.